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MEET THE DESIGNER, creative Director, and industry connector

Kerrie Kelly, FASID, NKBA​

Kerrie Kelly, recent recipient of the 2024 ASID Designer of Distinction Award, is a renowned designer and lifestyle expert known for her distinctive California-inspired design philosophy. In 1995, Kerrie founded the Kerrie Kelly Studio with the goal of making great design more accessible. Over time, this philosophy has evolved into something more – a commitment to bringing thoughtful design into everyday life.

Whether diving into product development or crafting a strategy to connect with the design community, to work with Kerrie is to gain a trusted, industry-savvy partner who bridges the gap between design principles and a life well lived.

In her role as a consultant, Kerrie provides unique and evolving insight that helps brands develop and execute marketing strategies that resonate with the luxury designer – and their customers. This expert insight allows her partners to craft go-to market messaging that drives brand awareness, increases profitability, and establishes market leadership.

As CEO & Creative Director, Kerrie has received national recognition for her expertise in her field. Currently serving as the 2025 National Kitchen & Bath Association (NKBA) Vice Chair, Kerrie is a Fellow, Design Luminary Award recipient and Past-Chair to the National Board for American Society of Interior Designers (ASID) and Houzz Advisory Board Member.

Affiliations & Certifications
See Kerrie's Design Portfolio

"To work with Kerrie Kelly is to gain a trusted, industry-savvy partner who bridges the gap between design principles and a life well lived."

Brand Partners & Development

As a consultant and industry connector, Kerrie is passionate about telling the story behind the brands she loves. 

Whether it’s through creative direction, designer-driven insights, experiential activations, or strategic marketing, Kerrie’s expertise transforms brands into household names among design professionals and consumers alike.

Check out our latest Collaborations

What We Offer

With over 30-years of experience in interior design, trend forecasting, and brand strategy, Kerrie Kelly is more than a designer—she’s a connector, a creative visionary, and a brand amplifier. She collaborates with leading companies to integrate their products and offerings seamlessly into the design community, helping each partner shape their industry presence in meaningful and measurable ways.

Creative Direction & Industry Integration

Kerrie doesn’t just design—she curates. As a creative director and strategic advisor, she collaborates with brands to position their products at the forefront of the industry, ensuring relevance and resonance with designers and homeowners.

Experiential Design & Immersive Environments

From residential projects to immersive showrooms and industry activations, Kerrie applies decades of design expertise to create spaces that bring brands to life—whether it’s through showroom experiences, trade show exhibits, or interactive design collaborations.

Strategic Partnerships & Collaborations

Kerrie bridges the gap between brands and the design industry, fostering partnerships that create impact. She works with companies to develop collaborations that extend beyond sponsorships, creating authentic relationships that drive brand equity.

Designer Network & Industry Insights

With direct access to a network of top designers, Kerrie delivers invaluable insights that shape product development, trend adoption, and brand strategy. Her deep-rooted industry relationships provide brands with an exclusive pulse on what’s next.

Media & Press Network

Leveraging her partnerships with top media houses, Kerrie connects brands with influential press and editorial opportunities to amplify their presence.

Marketing & brand Consulting

With a strategic eye for storytelling and a results-driven approach, Kerrie guides brands in positioning, messaging, and audience engagement—helping them craft a compelling narrative that resonates with designers, trade professionals, and consumers.

Social Snapshot

  • 15K Followers
  • 6.8K Followers
  • 2.5K Email Subscribers
  • Monthly Press Interviews

So, what's it like to work with Kerrie?

Don’t just take our word for it – here’s what our partners have said about their experiences working with Kerrie Kelly.

"As the leading market research firm for the interiors industry, we look to partner with industry experts on the forefront of shaping design industry evolution. With broad product experience, a deep connection to nuances of the industry and a keen sense of market needs, Kerrie’s astute contributions to various research initiatives we’ve conducted throughout the design ecosystem have been critical in driving influential insights and success for our clients. She is knowledgeable, personable and highly talented!"
Olga Odeide, Business Strategy + Industry PartnershipsThinkLab, the research division of SANDOW Design Group
“Kerrie perfectly balances our presentations with perspective that inevitably elevates the conversation while respectfully offering her unique point of view. She has the ability to deliver complicated ideas through tangible, personable messaging. She connects with her audience authentically and masterfully."
Jennifer Kolstad, Global Design & Brand Director Ford Motor Company
“Kerrie Kelly is a passionate, creative leader in the design-build space. Her enthusiasm is contagious and her energy creates a real magnetism to join her. For the brands I’ve seen her represent, she dives in to learn their story, then tells it like a rock star."
Bill Darcy, Global President & CEONational Kitchen & Bath Association | KBIS
“The collaboration that Cosentino has had with Kerrie Kelly over the past 10+ years is nothing short of perfect. It is rare to find someone who can merge their talent into a company and give such valuable feedback, which we have used throughout the growth of our company. No one does it better than Kerrie when it comes to connecting brand partners and business to make dreams come true!"
Patty Dominguez, VP of Architecture & DesignCosentino
"Working with Kerrie was an amazing experience- when it comes to design, she’s extremely creative, quick on her feet, and can bring any vision to life. Beyond her design expertise, working with Kerrie as on-camera talent was a dream: she’s bright, spirited, engaging, takes direction very well, and she is just an overall joy to watch."
Amanda Kabbabe, Supervising Producer, Video DevelopmentHearst Magazines

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