MEET THE DESIGNER, creative Director, and industry connector
Kerrie Kelly, FASID, NKBA
Kerrie Kelly, recent recipient of the 2024 ASID Designer of Distinction Award, is a renowned designer and lifestyle expert known for her distinctive California-inspired design philosophy. In 1995, Kerrie founded the Kerrie Kelly Studio with the goal of making great design more accessible. Over time, this philosophy has evolved into something more – a commitment to bringing thoughtful design into everyday life.
Whether diving into product development or crafting a strategy to connect with the design community, to work with Kerrie is to gain a trusted, industry-savvy partner who bridges the gap between design principles and a life well lived.
In her role as a consultant, Kerrie provides unique and evolving insight that helps brands develop and execute marketing strategies that resonate with the luxury designer – and their customers. This expert insight allows her partners to craft go-to market messaging that drives brand awareness, increases profitability, and establishes market leadership.
As CEO & Creative Director, Kerrie has received national recognition for her expertise in her field. Kerrie is a Fellow, Design Luminary Award recipient and Past-Chair to the National Board for American Society of Interior Designers (ASID); National Kitchen & Bath Association (NKBA) Board Member; and Houzz Advisory Board Member.
"To work with Kerrie Kelly is to gain a trusted, industry-savvy partner who bridges the gap between design principles and a life well lived."
Brand Partners & Development
In addition to brand consulting, Kerrie is passionate about telling the story behind the brands she loves. Through blogs, social media, and video content, Kerrie captures behind-the-scenes stories and packages it in a way that appeals to the end consumer.
Since Kerrie is committed to working with brands that she trusts, specifies, and believes in, her partnerships are effective and authentic.
What We Offer
If there’s anything Kerrie’s learned during her career as an Interior Design & Construction Pro, it’s that every brand is unique.
She brings that same expertise and industry-savvy approach to her brand partnerships.
Whether it’s product development, trend research, social media amplification, or content creation, Kerrie is driven to help brands reach the interior design industry and beyond.
On-Air Talent
Broadcasting of newsworthy events, product launches, trends and how-to activities while engaging the listening or viewing audience in a creative and enthusiastic manner.
Content Generation
Creating exclusive blog and media content that showcases new collections, trends, and behind-the-scenes information to build strong relationships with clients + potential customers.
Product Development
Creating exclusive blog and media content that showcases new collections, trends, and behind-the-scenes information to build a strong relationship with clients and potential customers.
Mood Boards + CGI Specification
Designing inspiring mood boards & CGI spaces brings our brand partners' products to life, allowing clients to envision how they can incorporate specific offerings into their homes.
Trend Forecast + Reporting
Identifying trends in the marketplace, Kerrie brings her strong knowledge and international expertise to the table while collaborating with in-house team experts and outside agencies.
Amplify Product & Brand Messaging
Kerrie prides herself on effectively touting brand partner messaging and showcasing exceptional product through strategic storytelling and visually captivating content. Kerrie inspires and connects with the design & lifestyle community, driving meaningful engagement and brand loyalty.
Social Snapshot
- 15K Followers
- 6.8K Followers
- 2.5K Email Subscribers
- Monthly Press Interviews
So, what's it like to work with Kerrie?
Don’t just take our word for it – here’s what our partners have said about their experiences working with Kerrie Kelly.
